A Culture Champion is someone who actively fosters, models, and advances the values and vision of their company outside the confines of their job. They realize that culture is about establishing a common goal, belonging, and teamwork rather than only offering advantages and benefits. Found at every level of a company, Culture Champions are living, breathing models of the values of the business.
But why is this position so important in contemporary companies, and what does it mean to be a Culture Champion?
The Function of a Champion of Culture
Culture Champions live values every day, not only speak of them. They help to create a vibrant workplace in several ways:
- Core Values Modelling
Whether they prioritize integrity, teamwork, or a commitment to learning, Culture Champions model the corporate values through their behavior. They set an example for others by demonstrating these values, guiding daily activities in line with the company’s goals. - Boosting Engagement and Inclusion
One of the main responsibilities of a Culture Champion is to encourage an environment where everyone feels included and valued. This involves actively listening, supporting diversity, and creating opportunities for team members to feel connected and appreciated. An engaged workforce is more creative and productive, giving cultural work high impact. - Supporting Direct Communication
Culture Champions advocate for clear communication. They ensure that feedback flows freely in all directions and that ideas, concerns, and successes are shared openly. This builds a foundation of trust, which is crucial for collaboration and growth. - Acknowledging and Honoring Contributions
Recognizing and celebrating the achievements of individuals and teams is central to a strong workplace culture. Culture Champions highlight both significant and small accomplishments, encouraging others to do the same. This positive reinforcement boosts morale and motivates people to excel. - Proposing Innovation and Change
The best companies are always evolving, and Culture Champions facilitate change that aligns with the company’s values. They lead by example when embracing new initiatives and support their colleagues as the organization adapts and grows.
Why Companies Need Culture Champions
The impact of Culture Champions can be profound. According to research, companies with highly engaged cultures outperform those without by 202% in terms of financial performance. A positive culture is linked to reduced turnover, higher employee satisfaction, and even better client relationships. In short, Culture Champions are an asset that no organization can afford to overlook.
How to Become a Culture Champion
Anyone, regardless of their title or role, can step up to be a Culture Champion. Here are a few steps to get started:
- Understand Your Company’s Culture: Take the time to understand what your organization stands for. Learn about its mission, values, and goals, and think about how these align with your personal values.
- Take Initiative: Get involved in culture-building efforts, like organizing team events, starting a wellness program, or joining a diversity and inclusion committee.
- Be Approachable and Authentic: Authenticity is key to building trust. Culture Champions genuinely care about their colleagues, listen actively, and are unafraid to be vulnerable and honest.
- Champion Others: Lift others up. Encourage your peers, amplify their voices, and recognize their contributions.
Real-Life Examples of Culture Champions
Consider a project manager who noticed her team feeling burned out. She started a weekly “wellness check-in,” where the team shared positive experiences or did guided meditation. This improved morale and inspired other departments to follow suit.
Another example is an operations lead who organized a “diversity day,” inviting employees to share their cultures through food, stories, and music. This event increased awareness and strengthened team bonds.
These examples show how Culture Champions drive meaningful change.
The Ripple Effect of Culture Champions
When people commit to being Culture Champions, the benefits extend beyond their immediate circles. They set an example that inspires others, creating a ripple effect of positivity, inclusivity, and engagement throughout the organization.
Culture Champions transform the workplace into more than just a place to work. They make it a community where people can grow, feel fulfilled, and be their authentic selves.
Final Thoughts
Every organization can benefit from Culture Champions, and everyone has the potential to become one. As workplaces continue to evolve, those who prioritize culture will be the ones who truly stand out. If you’re passionate about improving your work environment, take that first step today. You might just be the next Culture Champion your company needs.
Are you ready to champion your company’s culture? Start small, stay consistent, and watch the impact unfold! Request a demo from Empativo to enhance your company culture and help grow culture champions!